About Us
Welcome to Current®, where staying in touch with loved ones is affordable—and fun! Established in 1950 at the base of Pikes Peak in Colorado Springs, our journey began in the home of Orin and Miriam Loo. Orin, a talented artist and printer, initially operated a small publishing business that produced postcards. Miriam saw the potential in these postcards as a fantastic fundraising tool, launching a successful mail-order campaign to 500 ministers and inviting church groups to sell the postcards. This innovative initiative laid the foundation for what would become a flourishing direct marketing empire.
As we proudly celebrate 75 years of bringing joy and connection to our customers, Current has evolved into a thriving company offering over 13,000 products and serving millions worldwide. Despite our growth, we remain committed to maintaining a family-friendly atmosphere, prioritizing quality and customer satisfaction.
At Current, we specialize in an extensive range of high-quality, on-trend greeting cards that cater to every occasion imaginable. Whether you're sending birthday wishes, holiday greetings, or just a thoughtful note to say, "I care," our warm-hearted, all-occasion greeting cards are perfect for conveying your perfect sentiment. Each card is crafted carefully, ensuring you have the right words to express your feelings.
But our offerings don't stop at greeting cards. We also provide attractive paper products, including personalized stationery, recipe cards, planners, and journals to enhance your writing experience. Our affordable and unique gifts range from delightful home décor items to fun and quirky products that bring a smile. Our exceptional selection lets you find thoughtful gifts that are unique and affordable!
We understand the importance of preparation, so we encourage you to keep your "Current closet" stocked with our products. From greetings to gifts, having the perfect items on hand ensures you're always ready for special occasions and unexpected celebrations.
A significant aspect of our legacy is the inspiring journey of the Loo Family, who worked diligently to build a direct marketing empire that stands strong today. Their hard work and determination are reflected in every product we offer. To discover more about the Loo Family's rich history and contribution to our community, we invite you to explore the Pioneer Museum in Colorado Springs, which houses a captivating collection of photographs and memorabilia detailing the Loo's remarkable story.
At Current, we take pride in our mission to deliver unique, quality gifts, checks, address labels, wrapping paper, and the ideal greeting cards that foster connection and joy. Join us in celebrating 75 wonderful years of connection, creativity, and heartfelt communication—one greeting card, one gift, and one sincere message at a time!